is a designer label company.
We are THINKERS believing good design to solve complex problems and create meaningful impact to the way people live and interact with design. We are DESIGNERS crafting holistic experiences across all media from digital products and consumer goods to spacial design. We are COLLABORATORS building fruitful partnerships with talented designers and working side by side with our clients throughout the entire design process.
Hypt, derived from ‘hyped’ meaning instant buzz and spontaneous reaction from audience in fashion and music. Hypt reflects our vision to cultivate creativity, bold idea, and goals to create desirable products and memorable services for consumers.
Andy
Wade Paak
Chunghae
Matthew
Daniel
Eunyoung
Sangwon
Sungmin
Product
Centric
Physical products created based on:
  • Understanding design problems and user ergonomics
  • Studying engineering and technical aspects
  • Sketch product inspiration
  • Conceptualize ideas and create a 3D model
  • Build a  mock up for testfit and user testing
  • Create prototype for manufacturing
How we create product-centric experience:
Research
Product benchmark study
Research engineering mechanism and material
User Story
Understand design problems and user ergonomics
Sketch
Sketch inspiration and conceptualiza idea
Prototype
Create 3D models and mockup for testfit
Physical product (manufactured)
Digital
Centric
Mobile and web products created through:
  • Understanding client’s business and analyze ever-changing technology and market for key insights
  • Understand user experience through interviews, field research
  • Creating compelling user experience stories and sketching user flows
  • Creating prototypes for user testing to build desirable product and memorable experience
  • Make action plans  from pre-launch to launch on the market
How we create digital-centric experience:
Research
Understand client, target consumers, key insights from the latest technology and market trend
User Story
Understand user experience through interviews, field research
Sketch
Write  compelling user experience stories and sketch user flows and wireframes
Prototype
Create High fidelity prototypes for user testing and make actions plans from pre-launch to launch
Mobile & web products and contents
Space
‍Centric
Experience  in built-in environment:
  • Conduct site analysis and target demographics study
  • Brainstorm schematic design idea and spatial strategy
  • Develop design concepts with architectural details, construction consideration  and experience programs
  • Simulate space, user flow, and experience
  • Consult on construction phase
How we create space-centric experience:
Research
Site analysis and research design trends and demographics
User Story
Brainstorm schematic design idea and spatial strategy
Sketch
Develop design concepts with architectural details, construction consideration and experience programs
Prototype
Create architectural drawings and interior program, Construction plan and testfit audit
Service and experience in built-in environment
하잎트는 디자이너 레이블입니다.
우리가 생각하는 디자인은 다음과 같습니다; 좋은 디자인은 복잡한 문제 해결을 통하여, 작게는 디자인 창조물과 사람들이 상호작용하고, 크게는 생활 양식 자체를 바꾸는 영향력을 만들어냅니다. 좋은 디자이너는 디자인 하는 대상인 제품과 공간, 디지털 경계를 넘어서, 사용자의 총체적 경험 자체에 집중합니다. 좋은 디자인 협업은 재능 있는 디자이너들은 물론, 모든 클라이언트들이 하나의 커뮤니티로서 성과를 만들어내고 함께 성장하는 파트너십을 형성하는 것입니다.
하잎트(hypt)는 'hyped'의 발음을 그대로 사용한 조어로, 주로 패션이나, 뮤직, 엔터테인먼트 산업에서 사용자들의 좋은 제품에 대한 즉각적이고 흥분된 반응을 의미합니다. (주)하잎트는 이러한 의미를 반영하여, 디자이너들이 과감한 아이디어와 창의성을 발휘하여 사용자들이 경험하는 순간 욕망할 수 있고, 그 강렬한 경험에 의해 오래 기억될 수 있는 제품과 서비스를 창조하는 데에 집중합니다.
Andy
Wade Paak
Chunghae
Matthew
Daniel
Eunyoung
Sangwon
Sungmin
Product
Centric
Physical products created based on:
  • Understanding design problems and user ergonomics
  • Studying engineering and technical aspects
  • Sketch product inspiration
  • Conceptualize ideas and create a 3D model
  • Build a  mock up for testfit and user testing
  • Create prototype for manufacturing
How we create product-centric experience:
Research
Product benchmark study
Research engineering mechanism and material
User Story
Understand design problems and user ergonomics
Sketch
Sketch inspiration and conceptualiza idea
Prototype
Create 3D models and mockup for testfit
Physical product (manufactured)
Digital
Centric
Mobile and web products created through:
  • Understanding client’s business and analyze ever-changing technology and market for key insights
  • Understand user experience through interviews, field research
  • Creating compelling user experience stories and sketching user flows
  • Creating prototypes for user testing to build desirable product and memorable experience
  • Make action plans  from pre-launch to launch on the market
How we create digital-centric experience:
Research
Understand client, target consumers, key insights from the latest technology and market trend
User Story
Understand user experience through interviews, field research
Sketch
Write  compelling user experience stories and sketch user flows and wireframes
Prototype
Create High fidelity prototypes for user testing and make actions plans from pre-launch to launch
Mobile & web products and contents
Space
‍Centric
Experience  in built-in environment:
  • Conduct site analysis and target demographics study
  • Brainstorm schematic design idea and spatial strategy
  • Develop design concepts with architectural details, construction consideration  and experience programs
  • Simulate space, user flow, and experience
  • Consult on construction phase
How we create space-centric experience:
Research
Site analysis and research design trends and demographics
User Story
Brainstorm schematic design idea and spatial strategy
Sketch
Develop design concepts with architectural details, construction consideration and experience programs
Prototype
Create architectural drawings and interior program, Construction plan and testfit audit
Service and experience in built-in environment